fast servers are important to websites

Not all hosting is the same. Have you ever clicked on a search listing, waited for a couple of seconds and then given up and clicked on the next option? Have you ever seen a website start to load, realised it was too slow and clicked the back button?

If your website is slow you're losing visitors When someone clicks on a link to your site your website server must respond quickly. Until the server responds nothing will seem to be happening from the user's point of view and most people will not wait more than a couple of seconds before giving up resulting in lost visitors.

Better search engine ranking Google are very clear that the speed of your site will affect your search result placement. By hosting your site with us you'll not only be helping the environment, but also helping your site become easier to find. You can read more on Google's official blog here

Fast sites pay less on Google Adwords The order of the sponsored listings from Google Adwords PPC program are determined using two metrics- bid price and quality score. These metrics are multiplied to create a value which is then used to determine the position that the advert will fall. It is now believed that Google penalises slow sites or sites with a high bounce rate by reducing the quality score- this means that for the same money the adverts may find themselves further down the list. On the flip side, a fast site pays less money to get closer to the top!

Our servers are fast and underloaded By not cramming our servers with as many websites as we can (which is how some hosting companies make their offering so cheap) and by using the latest technology we help your website to be as fast as it can be. There are other things that you can do to make your site faster as well that are discussed in this tutorial - how to make your website fast.